Friday, March 14, 2008

Reward your Loyal Customers

If your concessions business is in a location where you encounter loyal, repeat customers you should consider creating a "customer loyalty program." Punch cards, loyalty cards, club cards, frequency cards...whatever you want to call them, these business card sized tools are an effective marketing tool for your concessions business. They act as a simple way to reward customers who frequently purchase from you. They also act as an incentive for people to purchase more from you as well. When people see their card with 8 punches...they'll grab a friend or family member and head out to 'treat' them (why not...they buy their own and their friend or family member gets the free one). Of course there's nothing wrong with redeeming the card and have a customer reward themself with a free one too!

An excellent online resource for creating and printing loyalty cards is They have many pre-designed templates that can be used, but also give you the ability to use one of their artists to create a custom design for you. Their pricing is very fair and the quality of their products is extremely good. Check out their punch cards and create one for your concessions company today. Start rewarding those loyal customers!

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